DESCRIPTION
Most teams want to launch successful, user-friendly products. But user-friendly products don’t just happen, and smart people with good intentions still design products and website that frustrate customers. Making products and software that is easy (and delightful) to use can be achieved by following a disciplined approach that incorporates best practices and importantly, testing with users.

KEY CONCEPTS
Heuristics for usability; guerrilla and remote techniques; how to design and field a usability test.

LEARNING OUTCOMES
Participants will be able to identify key usability heuristics, have the ability to design and conduct a usability study, analyze and present results.

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